The 1974 Franklin & Marshall football team was the fifth and final, football squad to compile a perfect regular season, capturing the MAC Title in the process. Under Head Coach Bob Curtis, the Diplomats outscored their opposition by a 406-111 margin as their 45.1 points per game made the Diplomats the highest scoring college football team in the country at any level of NCAA competition. The team set or tied 33 individual and team single game, season and career records during the year, many of which still stand today. The senior members were one of two undefeated teams and compiled a 32-3 record over four years, making it one of the most successful four-year periods in the program’s history.
The success of the 1974 squad enabled the team to establish marks that may never be broken at Franklin & Marshall. By the end of the 1974 season they had achieved 28 victories in the previous 29 games and helped Coach Curtis build his Franklin & Marshall record to 32-3. They earned a 57.5 Dunkel rating, the highest ever earned by a Diplomat team.
The postseason MAC statistical board was filled by Franklin & Marshall and their individual players. Joe Covielllo ’77, appearing in only 18 of the team’s 36 quarters of play, was second in the league in both passing yardage and total offense. John Green ’77 was likewise second in the MAC in punting average. Bob Kaithern '75 was second in receptions and scoring, while leading the conference in touchdown receptions.
The team statistics were dominant. The Diplomats rushed for 312 yards per contest, 50 yards more than runner-up Widener. The closest competition in the running game the Diplomats witnessed all season was among its two premier running backs, Mark Goldstein '75 and Ted D’Amico ’76. Both backs played a pivotal role in the success of the veer offense as Goldstein totaled 622 yards and six scores and D’Amico compiled 643 yards and eight touchdowns. The team’s 491 yards of total offense each game dwarfed Widener’s average of 359. Coviello and the passing attack was the number one aerial unit in the MAC. The 208 yards per game allowed by the defense was clearly dominant over the second-best defense in the league, Lebanon Valley, which yielded 262 per contest.
The team ranked second nationally in defense against the rush, averaging 73.1 yards per game and ranked third nationally in total offense, averaging 469.9 yards per game. Not only was the team’s 406 points a school-record, but their 4,229 yards in total offense was as well.
Franklin & Marshall was well represented in postseason accolades with five members being named to the MAC All-Conference team at season’s end. Those players honored were Rick Davis ’75 (Offensive Tackle), Kaithern (Split-End), Jack Van Horne ’76 (Linebacker), Don Repshas ’75 (Linebacker), Roger Smith ’75 (Linebacker) and Lee Woolam ’76 (Defensive Back). Furthermore, Coviello, Kaithern and Roger Smith were all selected Associated Press College Division Honorable-Mention All-Americans.